HubSpot success stories: what a CRM and marketing automation do when they are set up well.

Name: Overtop Media Digital Marketing
Address: 933 Louise Ave Suite 101-18, Charlotte, NC, 28204, US
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More leads, faster follow-up, more deals closed and revenue traced to the marketing that earned it. Each story below shows a result HubSpot published about one of its customers, the decisions behind it and how we would put the same play to work for your business.

Financial services 60% year-over-year revenue growth, with no paid ads
Insurance for Texans
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Professional services 288% growth in revenue in 12 months
Smash My Trash
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Events 4,200% return on investment from the event
Clearwing
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Software and technology 20% meeting booking rate for marketing leads, up from 8%
RevenueWell
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Manufacturing and B2B 82% more leads ranking in the top tier
Boyd Corporation
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Automotive 19% growth in same-store sales in two years
MarineMax
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Manufacturing and B2B 9X marketing-attributed revenue compared with Pardot
Allied Wire and Cable
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Manufacturing and B2B 216% increase in organic leads
Franchise Brokers Association
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What the winners had in common.

Different industries and sizes, the same few decisions. These are the patterns behind every result on this page, and the ones we build into every HubSpot account we set up.

They put every lead in one place: Leads from ads, forms, calls and events landed in one CRM with their full history, instead of in inboxes and spreadsheets.
They answered fast: Automated replies, owner assignment and reminders through marketing automation meant no lead waited days for a call back.
They sent the right message to the right person: Segmented email and nurture sequences replaced one newsletter for everyone, so people heard about what they actually wanted.
They scored and prioritized: Sales time went to the leads showing real buying signals first, while the rest kept getting nurtured until they were ready.
They tied marketing to revenue: Pipelines and reports connected campaigns to closed deals, so budget moved to what produced customers, not just contacts.

Your business, the same playbook.

These results come from businesses of every size, and the ideas behind them scale down as well as up. Overtop Media Digital Marketing is a HubSpot Solutions Partner in Charlotte that sets up and runs HubSpot for local businesses and national brands, alongside the Google, Meta and Microsoft ads that feed it. The results above were reported by the companies and published by HubSpot; they are not OVERTOP client results. See how we work on our hubspot setup and management page, or ask us which of these plays fits your business.