Constant Contact experts · Google Partner · Charlotte, NC
Constant Contact email marketing services that keep your community coming back.
Newsletters people open, events that fill, automations that follow up for you. Overtop Media Digital Marketing sets up and runs Constant Contact for local businesses, nonprofits and franchises, and shows you the registrations, donations and sales it brings in.
- 460K+small businesses, nonprofits and franchises use Constant Contact
- 98%inbox rate in 2025 independent inbox testing
- 44%of small businesses call email their most effective channel
- 17+ yearsof OVERTOP growing businesses from Charlotte
The short answer
Who should run your Constant Contact?
A team that counts registrations, donations and sales, not just opens. Overtop Media Digital Marketing builds Constant Contact programs around what a new contact is worth to you: a steady newsletter, events that grow the list, and automations that follow up while you work.
Constant Contact is one part of our email marketing service. Most accounts we see send an occasional newsletter to everyone and leave the automations, segments and event tools unused. We put them to work, connect Constant Contact to your website and booking or donor tools, and plan email with your Google Ads and Facebook and Instagram ads, so the people your ads bring in keep coming back.
Hero figures: Constant Contact homepage (customer count, October 2026); Constant Contact plans and pricing (98% inbox rate, based on 2025 Validity Everest qualified inbox test results); Constant Contact, Small Business Now report press release, September 3, 2025 (44% of small businesses globally, up from 23% in 2024).
- Email and events, planned togetherNewsletters, invitations, reminders and follow-ups on one calendar, so every event grows the list for the next.
- Every channel, one teamEmail, texts, social, Google, Meta and local search planned as one system by a Google Partner agency in Charlotte since 2009.
- Your account, your listThe Constant Contact account, contacts and templates stay in your name. We work inside it, in the open.
What a well-run Constant Contact account does for you.
Six results our clients hire us for. Open each one to see how we get there and the evidence behind it.
42 of 50 seats taken · early-bird code applied
RegisterYour studio
This week’s posts
Monthly report · illustration with sample data
Newsletters people open
A regular email with your news, offers and events is still the cheapest way to stay in front of customers. We plan the calendar, write the copy and design templates in your brand, so you send on a rhythm customers expect instead of whenever there is time.
Grolier Poetry Book Shop averaged a 55% open rate against a 36% industry average, in a story Constant Contact published in February 2026.
Events that fill and grow your list
Classes, open houses, fundraisers, tastings and workshops: Constant Contact handles invitations, registration pages, tickets, payments and reminders in the same place as your email. Every person who registers becomes a contact you can invite to the next one.
Constant Contact’s event tools take payments through Stripe or PayPal, offer promo codes and early-bird pricing, and check guests in on the day.
Automations that follow up for you
A welcome email for every new subscriber, a birthday note, a thank-you after a purchase, a resend to people who did not open. We set up the automations that save you time and bring people back, and stop them from overlapping.
Constant Contact’s automation templates include a welcome series, shopping cart abandonment, thank-you and birthday emails, and resends to non-openers.
Texts for the moments that matter
A flash sale, a class reminder, a last call for a fundraiser. We add SMS where timing matters, with clear consent and a local 10-digit number, and keep email for everything that needs more room.
SMS is available to US paid plans; Constant Contact’s Premium plan includes 500 messages a month and other plans can add them.
Social posts and local ads
Constant Contact schedules posts to Facebook, Instagram, LinkedIn and TikTok, and runs simple Facebook and Instagram ads. We plan social around your email calendar, so one message reaches people in both places, and connect it to your wider ad plan.
Social posting and reporting are included in every Constant Contact plan.
Reports in plain language
Opens are a start. We report the registrations, donations, bookings and sales each email produced, compare your results with your industry, and tell you what we are changing next.
Constant Contact’s higher plans show who opened and clicked each email, and its reports compare your results with your industry.
Feature details from Constant Contact event management, Constant Contact marketing automation, Constant Contact SMS marketing and Constant Contact social media tools, October 2026. Business results are from the Constant Contact-published stories further down this page.
Where Constant Contact stands out
Events that fill, and fill your list.
Most email tools stop at the inbox. Constant Contact also runs the event: the invitation, the registration page, tickets and payments, reminders, check-in and the thank-you afterwards. We set that up once, so every class, open house, tasting or fundraiser adds new contacts you can invite to the next one.
- 30%of a Cambridge bookstore’s new contacts now come from its events
- 250+events a year promoted by email at a Dallas aviation museum
- $10,000raised by that museum’s one urgent email in under 30 minutes
From the Grolier Poetry Book Shop and Frontiers of Flight Museum stories, as published by Constant Contact in 2026.
One brand, every location.
Franchises, chapters and multi-location businesses need two things that pull against each other: a consistent brand and local news. Constant Contact’s Multi-Account plan links a head office account with an account for each location. We build the shared templates, set the guardrails and train the local teams, so every location can send professional email in minutes.
Locked brand templates
Logos, legal lines and core offers are fixed; each location edits its own details and sends.
Campaigns sent across accounts
One email or text launched to every location at once, or shared for each office to personalize.
Approvals and shared automations
Review steps where the brand needs them, and journeys every location runs the same way.
Constant Contact says more than 2,000 franchise brands use it. Read how a home care franchise network lifted its newsletter from a 30% to a 52% open rate, and how a nonprofit keeps 155 local centers on brand.
Source: Constant Contact for franchises, October 2026.
Giving day · illustration with sample data
$8,450 raised of a $10,000 goal · 96 donors Give nowBuilt for nonprofits that run on community.
Donors, members and volunteers give when they feel close to the mission. We turn your stories into a newsletter people look forward to, then make the ask at the right moments: giving days, year-end, events and emergencies.
Appeals that are ready to go
Giving day sequences, year-end appeals and an emergency template you can send in minutes.
Donations without the friction
Constant Contact connects with donor tools such as DonorPerfect, Blackbaud, Neon CRM and Qgiv.
Members, donors and volunteers, apart
Each group gets its own news, so nobody is asked for money in the email meant to say thank you.
Constant Contact offers nonprofits up to 30% off when they prepay for a year. See how a small-town YMCA grew its list 24% in a year.
Source: Constant Contact for nonprofits, October 2026.
Which Constant Contact plan do you need?
Answer three questions and see the plan that fits. Constant Contact bills you directly and the account stays yours; we never mark up the software.
Plan features from Constant Contact’s pricing page, checked October 15, 2026: Lite (email editor, AI copy, templates, social posting, basic reporting, 1 automation template, 1 custom segment, events), Standard (adds scheduling, subject line testing, opens and clicks by contact, 3 automation templates, resend to non-openers, AI campaign builder, 10 custom segments, social ads), Premium (adds dynamic content, custom and ecommerce automations, unlimited segments, 500 text messages a month, priority support), Multi-Account (5 or more accounts). Price depends on contacts and email sends; nonprofits can save up to 30% by prepaying. Check Constant Contact for current pricing. Source: Constant Contact plans and pricing.
Constant Contact or Mailchimp?
The question we hear most. Both are good email tools for small businesses; they shine in different places.
| Topic | Constant Contact | Mailchimp |
|---|---|---|
| Best known for | Email, events and social for local businesses, nonprofits and franchises | Email, automation flows and store integrations for small businesses and online shops |
| Events | Registration, tickets, payments and check-in on every plan | Not listed among its plan features; event tools connect as integrations |
| Automation | Templates on every plan; custom paths on Premium | Flows up to 4 steps on Essentials; up to 200 flows on Standard |
| Text messages | US paid plans; 500 a month included on Premium | SMS add-on on paid plans |
| Support | Live phone and chat on every paid plan | Phone and priority support on Premium; email and chat on Standard and Essentials |
Leaning toward Mailchimp? See how we run Mailchimp. Comparing more platforms? Our email marketing guide compares the main ones side by side.
Plan features from each platform’s pricing page, checked October 2026. Features change, so check each platform before you buy.
Is Constant Contact the right platform for you?
Often yes, not always. We recommend the platform that fits your business, even when it is not the one you are on.
Constant Contact is a strong fit when
- You run events, classes or fundraisers and want registration and email in one place
- You are a local business, nonprofit, association or church
- You have several locations or franchisees who send their own email
- Your team wants something simple, with live phone support
We may recommend another platform when
- A large online store needs deep product and revenue automation
- Sales and marketing must share one CRM with deal pipelines
- You need long, branching automations based on many behaviors
- You already run a platform that works and switching would cost more than it saves
Not sure which tool you need? Start with our email marketing service, or see how we run Mailchimp, Klaviyo, HubSpot, ActiveCampaign and Omnisend.
Switching to Constant Contact, without losing a contact.
A platform move is where lists get lost and emails start landing in spam. We plan it so neither happens, and we time it around your busy season and your next big event.
Already on Constant Contact? We start with an audit of your account instead: what is sending, what is not, and where the easy wins are.
- 1
Audit what you have
Lists, consent records, templates, automations, forms and event pages, so nothing is lost in the move.
- 2
Move and authenticate
Contacts, tags and lists imported cleanly, and your sending domain authenticated before the first send.
- 3
Rebuild what earns
Templates, welcome emails and event pages rebuilt in your brand, and improved where they were underperforming.
- 4
Warm up and switch over
Sending ramped up to your most engaged contacts first, then the old account is retired.
What Constant Contact has done for organizations like yours.
A franchise network, a poetry bookstore, a museum, a YMCA, a race company, a boutique and a tea cafe. Read what each one did, why it worked and how we would run the same play for you.
See all Constant Contact success stories
Results as published by Constant Contact in its customer stories. Results for other businesses will differ.
One team for every channel.
Email works best when it is part of the plan, not an afterthought. Overtop Media Digital Marketing runs your ads, search, website and email from one Charlotte office.
- Ads and search bring people inGoogle Ads, Meta ads and local search send new people to your site and your events.
- Your site and events capture themSignup forms, registrations and text-to-join turn a visit into a contact.
- Constant Contact keeps them coming backNewsletters, automations, texts and invitations bring them back to buy, book or give.
- Reports close the loopWe see which channel brought each contact and what they did next, and move budget to what works.
Every contact your ads bring in is someone you can reach again for free. That is why we plan email with your Google Ads and Meta ads on one budget, as part of our wider email marketing work, and measure each channel by what it adds to the list and the business.
How we run your Constant Contact.
No packages and no templates for the strategy. Every client gets a plan built around their own customers, members or donors, and the order below never changes.
Who we work with
- Retail shops and boutiques
- Restaurants, cafes and bars
- Nonprofits and charities
- Churches and faith communities
- Associations and chambers
- Franchises and multi-location brands
- Gyms, studios and YMCAs
- Museums, venues and festivals
- Home services and contractors
- Medical, dental and wellness practices
- Real estate agents and brokerages
- Schools and education programs
- 1
Learn your business
Your customers, members or donors, your seasons and events, and what a new contact is worth to you.
- 2
Fix the foundations
Domain authentication, list cleanup, signup forms and integrations, before we send more.
- 3
Build the templates and automations
Branded templates, a welcome series and the follow-ups your business needs.
- 4
Run the calendar
Newsletters, event invitations, appeals and texts, planned months ahead.
- 5
Test and report
Subject lines, send times and offers tested, and results reported in registrations, donations and sales.
Charlotte first. Nationwide too.
Our office is at 933 Louise Ave in Charlotte, and we run Constant Contact for shops, restaurants, nonprofits, churches, franchises and service businesses in Concord, Huntersville, Matthews, Gastonia, Rock Hill and Mooresville and the rest of the Charlotte region, as well as for organizations across the United States. Local or national, you work with the same team.
More results from Google, Meta, Amazon, Mailchimp, HubSpot and Constant Contact are on our success stories page, grouped by industry.
How we think about local growth, in writing.
- Franchise marketing playbookHow multi-unit brands keep every location visible locally without losing control of the brand.Read the guide ›
- Holiday playbook for local businessesHow local shops plan search, social, email and texts for the busiest weeks of the year.Read the guide ›
- Multi-location marketing structureSetting up pages, profiles and accounts so each location can win its own neighborhood.Read the guide ›
- Getting your local listings rightConsistent names, addresses and phone numbers, the groundwork behind every local campaign.Read the guide ›
Questions about Constant Contact.
How much does Constant Contact cost?
Constant Contact has three main plans, Lite, Standard and Premium, plus a Multi-Account plan for organizations that need five or more accounts. The price depends mainly on how many contacts you have and how many emails you send, and nonprofits can save up to 30% by prepaying for a year. You pay Constant Contact directly and the account stays in your name. Our work is quoted separately once we understand your business, because every client gets a custom plan rather than a package. Use the plan finder above to see which plan fits.
Constant Contact or Mailchimp: which is better?
For events, nonprofits and businesses with several locations, Constant Contact is usually the simpler choice: registration, tickets and multi-account tools are built in, and every paid plan has live phone support. Mailchimp is stronger on multi-step automation flows and online store integrations. Both are good email tools for small businesses. We compare them for your business, and we run both.
Is Constant Contact worth it for a small business?
Usually yes, if you use it. A contact list you email regularly costs far less to reach than a new audience you pay for every time. Constant Contact’s own 2025 survey found 44% of small businesses call email their most effective marketing channel, up from 23% in 2024. The accounts that disappoint are the ones that send rarely, to everyone, with no welcome email or event follow-up.
Do you work with nonprofits on Constant Contact?
Yes. We build donor, member and volunteer lists, newsletters, giving day sequences, event registrations and year-end appeals. Constant Contact offers nonprofits up to 30% off when they prepay, and connects with donor tools such as DonorPerfect, Blackbaud, Neon CRM and Qgiv.
Can Constant Contact handle event registration and tickets?
Yes. Constant Contact can build event invitations and landing pages, sell tickets, take payments through Stripe or PayPal, offer promo codes and early-bird pricing, send reminders and check guests in. Every person who registers is added to your contacts.
Can Constant Contact send text messages?
Yes, for US accounts on paid plans. Premium includes 500 messages a month, and Lite and Standard can add messages. It supports text-to-join, automations and a local 10-digit number. We handle the setup, consent language and message plan.
Can our franchise or multi-location business use one Constant Contact setup?
Yes. Constant Contact’s Multi-Account plan, called Teams, links a head office account with an account for each location. Head office shares locked, branded templates and campaigns, and each location personalizes and sends its own. We set up the structure, build the templates and train the local teams.
Why are my Constant Contact emails going to spam?
Usually because the sending domain is not fully authenticated, the list includes old or unengaged contacts, or the same email goes to everyone. We fix authentication (SPF, DKIM and DMARC), clean and segment the list, and change the sending pattern so inbox placement recovers.
What are the best Constant Contact alternatives?
It depends on what you need email to do. Mailchimp suits small businesses and online shops that want deeper automation, Klaviyo and Omnisend suit online stores, ActiveCampaign suits lead follow-up, and HubSpot suits businesses that want email inside a CRM. Our email marketing guide compares them, and we will tell you if switching is not worth it.
Who owns the Constant Contact account and the list?
You do. The account, contacts, templates and event pages stay in your name. We work inside your account with our own login, so you can see everything we do.
Do you work with businesses outside Charlotte?
Yes. We run Constant Contact for businesses and nonprofits across the Charlotte metro, the Carolinas and nationwide, from our Charlotte office.
Plan details: Constant Contact plans and pricing; integrations: Constant Contact integrations. Constant Contact is a registered trademark of Constant Contact, Inc. Overtop Media Digital Marketing is an independent agency and is not affiliated with Constant Contact.
Start growing with Constant Contact.
Tell us about your business, your list and your next event. We will show you which emails, automations and invitations would bring in the most, and what it would take.