# Klaviyo Success Stories: Email and SMS Results | OVERTOP

[Home](/)›[Success stories](/success-stories/)›Klaviyo  # Klaviyo success stories: what email and SMS do when they are run well.

 More repeat orders, fuller booking calendars, bigger holiday weekends. Each story below shows a real Klaviyo result, the decisions behind it and how we would put the same play to work for your business.

     
 - [       Food and beverage **157.8%** year-over-year growth in revenue from flows ## Callie’s Hot Little Biscuit

 Read the story › ](/success-stories/klaviyo/callies-hot-little-biscuit/)
- [       Restaurants **62.8%** year-over-year growth in revenue from Klaviyo flows ## Stone Brewing

 Read the story › ](/success-stories/klaviyo/stone-brewing/)
- [       Home and building **$5.9K+** in email and SMS flow revenue in the first week ## Creekside Nursery

 Read the story › ](/success-stories/klaviyo/creekside-nursery/)
- [       Sports and outdoors **71%** year-over-year growth in email and SMS revenue ## Boat Outfitters

 Read the story › ](/success-stories/klaviyo/boat-outfitters/)
- [       Fashion and apparel **44.6%** year-over-year growth in Klaviyo-attributed revenue ## The Willow Tree Boutique

 Read the story › ](/success-stories/klaviyo/willow-tree-boutique/)
- [       Beauty and personal care **43%** quarter-over-quarter growth in email revenue from bookings ## Naturopathica

 Read the story › ](/success-stories/klaviyo/naturopathica/)
- [       Food and beverage **114x** return on Klaviyo spend ## Harney and Sons

 Read the story › ](/success-stories/klaviyo/harney-and-sons/)
- [       Food and beverage **65x** return on Klaviyo spend ## Coffee Beanery

 Read the story › ](/success-stories/klaviyo/coffee-beanery/)
 
      ## What the winners had in common.

 Small shops and national brands, the same few decisions. These are the patterns behind every result on this page, and the ones we build into every Klaviyo account we run.

   They automated the moments that sellWelcome, abandoned cart, post-purchase and win-back messages run on their own for every customer. In Klaviyo’s own benchmarks, [flows](https://www.klaviyo.com/features/flows) are about 5% of emails sent and nearly 41% of email revenue.They connected the store dataShopify, Adobe Commerce, booking software and point of sale systems fed every order and visit into one customer profile, so each message could respond to what the customer actually did.They sent less to more of the right people[Segments](https://www.klaviyo.com/features/segmentation) built on purchase timing, value and preferences replaced one big list, which lifted sales and cut unsubscribes.They ran email and text as one programOne platform, one schedule and one set of numbers, so customers heard from the brand at the right pace and every sale was counted once.They grew the list on purposeSign-up forms tuned for each device, a reason to join and a welcome series that leads to the first order. Every other result depends on it.      ## Your business, the same playbook.

 These results come from businesses of every size, and the ideas behind them scale down as well as up. Overtop Media Digital Marketing is a Klaviyo Partner in Charlotte that builds and runs Klaviyo email and SMS for local businesses and national brands, alongside their Google and Meta ads. See how we work on our [Klaviyo email and SMS management](/klaviyo/) page, or ask us which of these plays fits your business.

      ## Start growing your business with Klaviyo.

 Tell us about your business and your goals. We will show you which of these plays fits, and what it would take.

  [Start growing with Klaviyo](#audit) [Or call (704) 237-0707 ›](tel:7042370707)   Results as published by Klaviyo in its success stories. Results for other businesses will differ.